Designing an effective front-of-package warning label for food and drinks high in added sugar, sodium, or saturated fat in Colombia : an online experiment

Smith Taillie, Lindsey; Hall, Marissa; Higgins, Isabella; Bercholz, Maxime; Murukutla, Nandita; Mora Plazas, Mercedes

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dc.rights.licence	Atribución-NoComercial 4.0 Internacional	*
dc.contributor.author	Smith Taillie, Lindsey
dc.contributor.author	Hall, Marissa
dc.contributor.author	Higgins, Isabella
dc.contributor.author	Bercholz, Maxime
dc.contributor.author	Murukutla, Nandita
dc.contributor.author	Mora Plazas, Mercedes
dc.coverage.spatial	América Latina	spa
dc.date.accessioned	2020-11-10T23:23:00Z
dc.date.available	2020-11-10T23:23:00Z
dc.date.created	2020
dc.identifier	https://pubmed.ncbi.nlm.nih.gov/33066130/	spa
dc.identifier.issn	2072-6643 (Electrónico)	spa
dc.identifier.uri	http://hdl.handle.net/10554/51662
dc.format	PDF	spa
dc.format.mimetype	application/pdf	spa
dc.language.iso	eng	spa
dc.rights.uri	http://creativecommons.org/licenses/by-nc/4.0/	*
dc.title	Designing an effective front-of-package warning label for food and drinks high in added sugar, sodium, or saturated fat in Colombia : an online experiment	spa
dc.type.hasversion	http://purl.org/coar/version/c_ab4af688f83e57aa
dc.description.quartilewos	Q1	spa
dc.description.quartilescopus	Q1	spa
dc.identifier.doi	https://doi.org/10.3390/nu12103124	spa
dc.subject.keyword	Front-of-package labeling	spa
dc.subject.keyword	Sugar-sweetened beverages	spa
dc.subject.keyword	Obesity prevention	spa
dc.subject.keyword	Food policy	spa
dc.subject.keyword	Latin America	spa
dc.description.abstractenglish	Policies to require warnings on the front of food and drinks high in nutrients of concern (e.g., added sugar, sodium, or saturated fat) are becoming increasingly common as an obesity prevention strategy. Colombia, a country with growing prevalence of obesity, is considering implementing a similar policy. The objective of this study was to assess perceptions and reactions to different warning designs. We conducted a randomized experiment in an online panel of adults age > 18y (n = 1997). Participants were randomized to view one of four labels: a control label (barcode), an octagon warning, a circle warning, and a triangle warning. Participants viewed their randomly assigned label on a series of products and answered questions (continuous outcomes ranged from 1–4). Compared to the control, all warnings led to higher perceived message effectiveness (increase in mean from 1.79 in the control to 2.59–2.65 in the warning conditions, p < 0.001), a higher percentage of participants who correctly identified products high in nutrients of concern (from 48% in the control condition to 84–89% in the warning conditions, p < 0.001), and reduced intentions to purchases these products (decrease in mean from 2.59 to 1.99–2.01 in the warning conditions, p < 0.001). Relative to the control, warnings performed similarly across education levels, suggesting this policy would be equitable in Colombia. Looking at differences by warning type, the pattern of results suggested that the octagon warnings performed best. After viewing all label types, 49% of participants selected the octagon warning as the one that most discouraged them from consuming products high in nutrients of concern, while 21% and 27% selected the circle and triangle warning. Colombian policymakers should consider the octagon warning as part of a front-of-package labeling policy to help consumers identify and reduce consumption of foods and drinks high in nutrients of concern.	spa
dc.type.local	Artículo de revista	spa
dc.contributor.corporatename	Pontificia Universidad Javeriana. Facultad de Medicina. Departamento de Medicina Preventiva y Social. Grupo de investigación de Medicina Preventiva y Social
dc.identifier.instname	instname:Pontificia Universidad Javeriana	spa
dc.identifier.reponame	reponame:Repositorio Institucional - Pontificia Universidad Javeriana	spa
dc.identifier.repourl	repourl:https://repository.javeriana.edu.co	spa
dc.type.coar	http://purl.org/coar/resource_type/c_beb9	spa
dc.description.googlescholar	https://scholar.google.com/citations?user=XWHmJd0AAAAJ&hl=es	spa
dc.description.cvlac	https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0000154547	spa
dc.relation.citationstartpage	1	spa
dc.relation.citationendpage	20	spa
dc.relation.ispartofjournal	Nutrients	spa
dc.contributor.javerianateacher	Gomez Gutierrez, Luis Fernando
dc.description.indexing	Revista Nacional - Indexada	spa
dc.relation.citationvolume	12	spa
dc.relation.citationissue	10	spa
dc.rights.coar	http://purl.org/coar/access_right/c_abf2	spa